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Using Purple Shampoo for Highlights: What You Need to Know (2024)

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can you use purple shampoo for highlightsHave you ever considered using purple shampoo for highlights? You may have heard that it can help to neutralize brassy tones in light hair colors, but is this true for all hair types and colors?

This article will explore the truth about using purple shampoo on highlighted brown or dark hair. From understanding the color wheel, learning why a toning product might not work on certain shades of highlights and how to choose the best product as well as when and how it should be used – this article has everything you need to know about using purple shampoo for your highlighted locks.

So if you want healthy-looking strands that maintain their vibrancy over time, read ahead!

Key Takeaways

  • Purple shampoo is specifically designed to counteract brassy tones in light hair, including highlights.
  • It contains concentrated purple pigments that neutralize yellow tones in blonde or silver shades.
  • Proper application involves wetting the hair, leaving the shampoo on for 2-3 minutes, and rinsing thoroughly.
  • Excessive use of purple shampoo can lead to the buildup of brassiness, so it should be used around once a week for optimal results.

Can You Use Purple Shampoo for Highlights?

Can You Use Purple Shampoo for Highlights
You can maintain vibrant blonde or silver shades with a color wheel-based solution like Goodbye Yellow Schwarzkopf Shampoo 1000ml. This toning technique neutralizes underlying warm tones and provides gentle cleansing for long-lasting results.

It contains no SLS/SLES sulphates, and its generous 1000ml size makes it perfect for highlighted haircare maintenance.

The purple shampoo benefits from the pigment concentration help counteract yellow brassy tones in lightened hair, leaving locks looking refreshed without any purple tint.

Keep in mind that if you’re using the shampoo on color-treated or highlighted hair too often, you may damage your strands due to brassiness buildup; instead, opt for once weekly usage until the desired tone is achieved and then switch back over to a regular shampoo routine afterwards.

The Color Wheel and Purple Shampoo

The Color Wheel and Purple Shampoo
If you have highlights that are starting to look brassy, you may need to reach for purple shampoo. But why does it work? The answer lies in the color wheel and its principles of tonal correction. Color theory explains how certain pigments interact with each other when used together on hair strands, allowing them to neutralize or counteract brassiness and maintain highlighted tones.

Purple shampoo contains special purple pigments that act as a toner against yellow hues in order for lightened strands of hair not to turn orange-ish or yellow-ish over time due to environmental factors such as sunlight exposure, pollution, hard water, etc.

It’s an essential part of any blonde/highlighted person’s haircare routine – using it once a week will help keep your color looking vibrant while preventing brassiness from setting in.

  • Color Theory explains how certain pigments interact with each other when used together on hair strands
  • Purple Shampoo contains special purple pigment which acts as a toner against yellow hues
  • Essential part of any blonde/highlighted person’s haircare routine – use once a week keeps color vibrant
  • Prevents Brassiness from setting by counteracting effects environmental factors

Why Purple Shampoo Might Not Work on Brassy Highlights

Why Purple Shampoo Might Not Work on Brassy Highlights
It’s heartbreaking when your highlights are brassy and purple shampoo just isn’t cutting it. Common mistakes, such as leaving the shampoo on for too long or using low-quality products, can lead to staining, faded color, and poor results.

To avoid this, use a professional-grade product that is opaque and thick in consistency to ensure maximum color balance. Wet your hair with lukewarm water before applying the purple shampoo evenly throughout your highlights or all over if necessary.

Leave it on for no more than 10 minutes before rinsing thoroughly with cold water, followed by conditioner application.

Additionally, only use an appropriate amount and frequency based on the brassiness levels. Once per week should be sufficient unless there are excessive yellow tones present. Otherwise, regular shampoo suffices after successfully neutralizing the brassiness.

Lastly, pay attention to fading prevention techniques like UV protection and avoiding overwashing.

How to Choose the Best Purple Shampoo for Highlights

How to Choose the Best Purple Shampoo for Highlights
To keep your highlights looking their best, selecting the right purple shampoo is key. When choosing a formula for color-treated hair, consider the ingredients used and how they will interact with brassiness in light-colored highlights.

Application techniques are also important; wetting the hair with lukewarm water before applying the product ensures even coverage of color pigment in each strand.

Frequency recommendations also vary depending on how brassy or orange tones appear. Daily use may be necessary if tones become extreme, but weekly use should suffice to maintain lighter colors. Avoiding overuse is essential as too much purple shampoo can lead to dullness or dryness from stripping natural oils from strands.

With so many options available, finding just the right purple shampoo for highlights requires research.

The Right Way to Use Purple Shampoo on Highlights

The Right Way to Use Purple Shampoo on Highlights
When using purple shampoo on highlights, it is important to know how and when to apply it in order to get the best results. Ensure that you understand the proper way of applying purple shampoo, as well as how long you should leave it on your hair for maximum effectiveness.

How to Apply Purple Shampoo on Highlights

Gently massage your wet locks with a professional-grade purple shampoo, leaving it on for 2-3 minutes to neutralize brassiness and restore highlights.

To avoid staining, use a thick and opaque product in lukewarm water. Pay attention to the consistency of the shampoo as well as its pigment concentration for an effective application.

Rinse thoroughly before applying conditioner afterwards. For best results, use purple shampoo once or twice weekly until desired tones are achieved then switch back to regular products while avoiding overuse that can dry out hair strands.

With proper usage of this toning process, you’ll be able to maintain color-treated hair for longer periods without getting brassy blonde highlights!

How Long Should You Leave Purple Shampoo on Highlights?

When using purple shampoo on highlights, leave it in for 2-3 minutes to neutralize brassy tones and refresh color without leaving a lasting tint. For best results, use professional-grade, opaque purple shampoos with high pigment concentrations.

Wet hair with lather the product onto your strands before massaging and leaving it for several minutes. Rinse thoroughly after each use and follow up with conditioner to keep your highlights hydrated while toning them down.

To maintain blonde locks or remove orange undertones from brunette hair, repeat this process every week or as needed until the desired result is achieved.

Here are some tips to follow when using purple shampoo on highlights:

  • Use professional-grade products specifically designed for toning techniques.
  • Wet the highlighted area prior to applying shampoo.
  • Massage the shampoo into strands evenly.
  • Leave it on between two to three minutes, depending on the intensity of brassiness.
  • Do not leave it on for longer than fifteen minutes maximum.
  • Follow up with conditioning afterwards.

Can Purple Shampoo Stain Highlights?

Can Purple Shampoo Stain Highlights
Be careful when using purple shampoo, as it can leave your highlights with a light lilac hue if left on for too long. The best way to prevent staining is to follow the manufacturer’s instructions and rinse thoroughly after application.

To ensure effective application of purple shampoo, wet your hair with lukewarm water before applying the product. Keep it on for no more than 10-15 minutes. It’s important to use a professional-grade or opaque formula that contains a high pigment concentration.

If you find yourself needing stain removal due to overuse of purple shampoo, try using a deep conditioning treatment or toning mask once per week. This will help minimize stains while maintaining the elimination of brassiness from your previous applications of purple shampoo.

Regularly alternating between regular and color-treated shampoos will also help minimize any potential staining caused by improper usage.

Can You Use Purple Shampoo on Brown Hair?

Can You Use Purple Shampoo on Brown Hair
You can use purple shampoo on brown hair with colored highlights to tone and neutralize brassy tones. It works by toning lightened strands, counteracting yellow, orange, or brassy hues in color-treated hair.

To use it properly, wet your hair with lukewarm water first. Then, massage the shampoo all over the head before leaving it for five minutes or longer, depending on the intensity of brassiness. Professional-grade shampoos are recommended since their opacity and thickness help protect against staining from long exposure times.

Afterward, rinse thoroughly and apply conditioner before styling as usual. However, don’t overuse it as this can result in dullness and dryness of your locks instead of the vibrant sheen you were aiming for! Alternatives to purple shampoo include blue shampoos, which work better at eliminating reddish-brown copper tones in brown tresses while maintaining hydration levels too!

Is Purple Shampoo the Solution for Brassiness in Brown Hair?

Is Purple Shampoo the Solution for Brassiness in Brown Hair
Purple shampoo can be a vibrant solution to neutralizing brassy tones in brown hair, like a ray of sunshine cutting through the darkness. Brown hair with highlights is particularly prone to brassiness from hard water or UV exposure and needs regular toning maintenance.

Purple shampoo contains purple pigments that counteract yellow undertones, while blue shampoos are more effective against reddish-brown or copper hues. The benefits of using either purple or blue shampoo include preventing brassiness and restoring vibrancy for lighter shades of browns.

Used correctly, these shampoos will help keep color looking fresh without damaging the hair shafts themselves. However, leaving them on too long may result in an undesired light lilac hue which washes out easily with one wash cycle.

Professional grade products provide better results than drugstore brands, so look for ones that are opaque and thick when selecting your preferred brand. Schwarzkopf, Oribe, Olaplex, etc., all offer excellent options tailored specifically towards colored brunettes.

To use properly, wet your strands thoroughly before lathering up. Then, massage the product into the scalp and leave it on for 5 minutes (or longer depending on intensity).


Have you ever wondered how to keep your highlights looking vibrant and free of brassy tones? The answer may be as simple as using purple shampoo. Can you use purple shampoo for highlights? Absolutely! With the right product and application, purple shampoo can effectively counteract yellow, orange, and brassy tones in blonde hair, as well as in brown hair with colored highlights.

Understanding the color wheel theory is key to understanding how purple shampoo works, as well as why it might not be effective at eliminating brassiness. Additionally, it’s important to find the right purple shampoo and know how and when to use it properly.

After all, purple shampoo can be a great tool for keeping highlights looking vibrant and healthy.

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Mutasim Sweileh

Mutasim is a published author and software engineer and beard care expert from the US. To date, he has helped thousands of men make their beards look better and get fatter. His work has been mentioned in countless notable publications on men's care and style and has been cited in Seeker, Wikihow, GQ, TED, and Buzzfeed.